Are you an Automechanika Lover?
Join the ones who are
Your Status Benefits with Automechanika Lovers
The Automechanika Lovers Blue, Silver, Gold status gives you additional benefits to strengthen your company presentation – before, during and after the show.
How it Works
- The programme is for exhibitors at all Automechanika shows worldwide.
- Depending on your status, the Automechanika Lovers programme includes marketing benefits and services that strengthen your company's presentation at the show.
- The offer is valid for all status customers (Blue, Silver, Gold) from 1 January 2025 to 30 September 2026.
- The Automechanika team has already informed the respective customers about their status by e-mail.
- As soon as your company has confirmed its participation as an exhibitor at an Automechanika show, the on-site show team will arrange everything else.
How does my Company Obtain Blue, Silver or Gold Status?
Companies that already achieved Automechanika Lover status during the Automechanika Lovers pilot programme (Sep. 2022 - Aug. 2024) have automatically been assigned blue, silver or gold status.
Non-status customers can join the programme as of 1 October 2026, provided that the company has participated in at least 3 Automechanika trade fairs between 1 January 2025 and 31 July 2026
Non-status customers can join the programme as of 1 October 2026, provided that the company has participated in at least 3 Automechanika trade fairs between 1 January 2025 and 31 July 2026
Criteria for Blue, Silver, Gold status
Status is based on four main factors:
The overall rating determines the final status:
** Assessment period for the evaluation – between July and September 2024
- Number and type of trade fair participation*
- Business Profile**
- Sustainability Index**
- Prominence in the aftermarket.**
The overall rating determines the final status:
- Score from 0 to 59 – Blue Tier
- Score from 60 to 79 – Silver Tier
- Score from 80 to 100 – Gold Tier
** Assessment period for the evaluation – between July and September 2024
How Long is the Status Valid for?
The status remains valid until 30 September 2026. The status will be reviewed again in mid-July 2026, based on the above criteria and assigned accordingly. The status will then be communicated before 30 September 2026. Messe Frankfurt reserves the right to change the current criteria for future status classification in July 2026.
The Benefits for your Company at a Glance